Conference Call to Shed Light on the Mysteries of Club Public Relations

Of all the club officer positions, the role of the Vice President Public Relations has been the most mysterious to me. Public Relations can help members to communicate within the club and especially to reach out beyond the club to promote the club to potential new members.

public relations  noun
1. the actions of a corporation, store, government, individual, etc., in promoting goodwill between itself and the public, the community, employees, customers, etc.
2. the art, technique, or profession of promoting such goodwill.
— From Dictionary.com 

All members are welcome to join the Membership Monday Conference Call on February 25th. Division E Area Governors Mike Amos, Wayne Sekerke, Lindsay Dillard, Robi Ley, and Attila Konczol will give 5-6 minute presentations on the topics below. There will be a question and answer session at the end.

• Public Relations for corporate clubs. Over 45% of the current 147 paid clubs are corporate or have eligibility requirements to join. Learn how public relations tools and methods can thrive within a corporate environment.
• Traditional media. Learn how to use classic traditional methods to promote your club to the local media.
• Social media. This area has changed the most within the past few years and it will continue to change. How can social media help your club?
• Websites. At least 62% of clubs in District 25 have a website. Learn how to have a successful club website.

Whether you are a Public Relations club officer or even if you have never thought much about Public Relations, I encourage you to join the next Conference Call.

Amelinda Salas
Division E Governor